"...an evening of good, clean, 
well-chaperoned entertainment!"

Since Winter thus far much of the time has resembled Spring, why not some Springtime radio?  And since, looking back at the previous clips below, it's been nine months since I last featured some WSGN, why not some Big 610? 

Here is 18 golden minutes' worth of Steve Norris (his hair looking more normal by this time -- in the mid '60s, Steve's coiff earned him a nickname among the WSGN Good Guys: "The Mop").  There's also a newscast with Joe Aloia, part of Dave Perry's world-class WSGN News team. 

PAMS jingles were still being heard, but on this recording you'll notice a creeping Bill Drake influence, especially at the end of the newscast ("...and that's what's happening May 24, 1969!").   Steve's acerbic on-air style shines brightly.  This was personality radio you didn't forget. 

And did you say commercials?   Plenty, my friend.   Contained within this run of tape are more adverts than you can shake a Coke at!  A nice mixture of national and local spots .... like Certs ("If she kissed you once, will she kiss you again?"), Country Club Malt Liquor (you have to listen to Steve ridiculing the vampire in this spot!), Ban deodorant, a product called Tannfastic, GES (the Sam's Club of its day), Burger-In-A-Hurry .... and Steve talks about the rockin'est place in Birmingham, Oporto Armory, where The Tropics are playing. 

Included here is a promo for an oldies compilation LP the station was selling at this point: 
21 Stone Golden Classics!

I don't own the record itself, but I do have a specimen of the cover [click to enlarge]:
 

So, what are you waiting for?   Click below for some fun and unbridled ecstasy 
... and while you're at it, happy February!

--Russell

WSGN 610 - May 24, 1969: Steve Norris
(4.35 MB - MP3 format - length: 18.07)

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